Mindset Social Innovation Foundation was founded by Alison Lawton in 2006.  Alison is an accomplished business executive with a track record of scaling successful businesses and a social venture philanthropist who has championed high-level advocacy initiatives for global humanitarian issues. Alison began her business career in private equity sales in the areas of syndicated software, film, television, real estate and tax shelter offerings, and was also one of three founding partners of ideaPARK, a leading technology business incubator that was listed on the TSX. She was an early investor in a diverse range of companies that are now global brands such as YYoga and Vision Critical. Alison continues to focus on developing and growing early-stage companies and she has a diverse investment portfolio that includes real estate and technology companies.
 
As a social venture philanthropist, Alison has worked with a wide range of organizations including Virgin Unite, The Clinton Foundation and UNICEF Canada. Alison was an early investor in the Acumen Fund, one of the first impact investment funds in the US, and she partnered with Virgin Unite and the MaRS Centre for Impact Investing to launch the Catalyst Fund, Canada’s first social impact fund for early stage ventures.